Download Designing Delivery: Rethinking IT in the Digital Service Economy

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Designing Delivery: Rethinking IT in the Digital Service Economy

Download Designing Delivery: Rethinking IT in the Digital Service Economy

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About the Author

Jeff Sussna is Founder and Principal of Ingineering.IT, a Minneapolis consulting firm that helps companies adopt post-industrial IT practices. Jeff has nearly 25 years of IT experience. He has led high-performance teams across the Development/QA/Operations spectrum. He specializes in driving quality improvements through practical innovation. Jeff has done work for a diverse range of companies, including Fortune 500 enterprises, major technology companies, software product and service startups, and media conglomerates.Jeff combines engineering expertise with the ability to bridge business, creative, and technical perspectives. He has the insight and experience to uncover problems and solutions other miss. He is a highly sought after speaker and writer respected for his insights on topics such as Agile, DevOps, Service Design, and cloud computing. His interests focus on the intersection of development, operations, design, and business.

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Product details

Paperback: 232 pages

Publisher: O'Reilly Media; 1 edition (July 17, 2015)

Language: English

ISBN-10: 1491949880

ISBN-13: 978-1491949887

Product Dimensions:

6 x 0.5 x 9 inches

Shipping Weight: 0.3 ounces (View shipping rates and policies)

Average Customer Review:

5.0 out of 5 stars

11 customer reviews

Amazon Best Sellers Rank:

#1,094,334 in Books (See Top 100 in Books)

I was not sure what to expect from Designing Delivery as I browsed through the Table of Contents. Following @jeffsussna on Twitter for several years, I sort of expected a book more geared towards the IT world. I was pleasantly surprised that it embodied more of a Customer-Service-Centered approach that touched upon Jeff’s interpretation of services as related to design. His breadth of knowledge of Cybernetics, Promise Theory, Service Design, SD-Logic, DevOps is extensive based on the simplicity of his explanations of each and ability to integrate between them. He also added a nice balance of real-world stories to theory making it a very informal read.An IT person would be influenced by Jeff’s approach to delivery of services and people outside of IT would gain an understanding of the above mentioned subject matter and the relationship they have with IT or development in general.Michener’s books always left me with a feeling to learn more about a subject. Though, I am not ready to compare him to Michener; Jeff left me with a similar feeling. I wanted to learn more about the subjects he wrote about. It is one of the best compliments; I can give an author.

This will book will save me tons of time explaining to people how the traditional IT has to change in order to live (and survive) in the digital world. Drawing from cybernetic systems, complex systems, UX design, and technology changes, the book builds a logical and coherent story that explains why agile, devops, cloud, and design thinking make the perfect combination for IT delivery and how organizations can move closer to that model. Examples are drawn from the usual suspects (Amazon, Netlfix and co), but they fit well into the storyline.The writing style is logical and walks a very good line between presenting foundations (cybernetics, autopoiesis), storytelling and actionable advice. I will get a few more copies to hand to my colleagues.

I picked this up because I noticed it on the reading list of Gregor Hohpe (of eaipatterns.com and co-author of the Enterprise Integration Patterrns books).Jeff does a good job of presenting the "why" behind several of the software industry's most effective practices. Agile, DevOps, and microservices are components of what I believe makes software successful, and this book does a good job of explaining how they do that for an organization. Beyond that, it ties in some of what intrigues me so much about the Lean Startup movement.I'm posting this review about 2/3 of the way through the book, because I'm enjoying it enough that I'd like to discuss the ideas with my colleagues and friends with a software interest. I've bought it for 2 of them already.

I enjoyed this book, as it provided to me the clear explanation, why TOGAF or ITIL do not find their applicability in today's IT and what actually substitutes them. The end of the book could be better, too much time was spent to explain the promise theory and its derivatives, that information could have been shorter. Anyway, great book

I have a similar background (used to be a designer, and studied liberal arts, then went on to code and design complex systems!), so Jeff's book resonates a lot, and offers a ton of validation to my thoughts. He offers some highly abstract thoughts and concepts in the book - it will make you think deeply and in fact help you fully grasp the big tectonic shifts in the tech industry that are happening these days.

Really shows why feedback is so important for any process.

amazing book, great inspiration for people looking for answers to all tech related questions within digital transformation principles area

Sussna’s “Designing Delivery” is an important call-to-action for organizations of all sizes. Instead of relying on hierarchical, efficiency-oriented I.T. departments inspired by the management philosophy of Frederic Taylor, companies now need I.T. to be adaptable, responsive partners with a focus on customer empathy. Sussna traces the journey from scientific management and top-down complicated systems, to more agile, complex systems that are “sloppy … yet highly resilient.”Sussna introduces the readers to cybernetics and the impact of assuming that our unpredictable world requires continually processing (and responding to) feedback. He intermingles the concept of empathy and contends that projects and organizations struggle when they do not learn and evolve through conversations with customers. Sussna explains the concepts of Continuous Integration, DevOps and microservices to demonstrate a responsive way of thinking.He spends a significant portion of the book focusing on quality and the evolution of traditional QA and testing roles. Sussna sees quality as building the right thing, not just building something right. Modern QA thinking is focused on the customer and the job they are hiring the company to do. Instead of being a segregated group with an adversarial relationship with developers, QA must be a deeply embedded in all aspects of a modern service organization. They are advocates for customers and switch from “quality assurance” to “quality advocacy.” Sussna explains that Promise Theory is a key part of the language of quality, and represents a more realistic framing of collaboration.Sussna continually hammers on the changing role of I.T. and explains the transition from designing for software to designing for service. He introduces a common design language that can be used across your organization, and his easy-to-read style takes complex topics and makes them understandable. Whether you’re a CIO or tester, this book is an invaluable guide for modernizing your I.T. approach.

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